Diploma in Business English Communication
Overview
The Diploma in Business English Communication offers students a unique opportunity to expand their business English knowledge and to gain practical work experience by completing an internship with a Canadian employer.
The program is delivered on two levels: preliminary and vantage.
Students are required to attend classes for three months and then to complete a work assignment for three months.
Students have the opportunity to complete course work in all of the following:
Business English Communication
Develops reading comprehension of business publications and the ability to discuss them with confidence and insight. Students learn to write clear, concise and effective memos, letters and reports. They acquire excellent listening skills and are able to confidently discuss business-related topics.
Business Concepts
Explores the corporate world and an understanding of the key areas of modern business practices by studying international companies. Students learn concepts and theories in management, international trade, finance, logistics, company structures, business travel, globalization, marketing and advertising.
Presentations
Develops presentation skills to persuade an audience with impact. Students research and deliver business presentations that are engaging and effective.
Interviewing and Debating
The course to help students get the job they want! Students learn what employers are looking for and develop a personal resume and cover letter. Interviewing techniques are covered and students learn how to impress potential employers by promoting themselves in today\'s competitive market.
Negotiation
Develops strong negotiation skills and covers strategies and tactics to be used in business negotiations.
Business Case Analysis
Develops communication skills in a wide range of business situations. Students learn to analyze and understand business cases.
Corporate Success
Covers the basics of how companies become successful. Students participate in hands-on activities dealing with customer service.
"I had a very positive experience at Ashton College. During my program I was placed at the Fairmont Hotel for my practicum. My supervisor was nice and my colleagues were very kind. I developed my social skills and learned a lot about guest service, customer experience and hotel operations. When I go back home to Korea I plan to find a job in a hotel."
Da Seul Moon- Ann , BEC program summer 2011